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Monday, November 23, 2009

Disney Announces New Miley Cyrus Brand Pole


Miley Cyrus is growing up fast... and Disney has no problem taking advantage.

Although it appeared that Disney, the parent owner of the succesful Hannah Montana series, was irked by August's pole dancing performance by Miley during the Teen Choice Awards, it now appears Disney is taking the oppurtunity to capitalize on the mini scandal.

Disney announced today that they will begin selling a "Miley Cyrus/Hannah Montana Brand Dancing Pole." Although not specifically marketed as a strippers pole, Disney made sure to let tween consumers know that the pole can be used in the same manner as Miley Cyrus used her pole back in August.

"The new Miley Cyrus Brand Dancing Pole is the next product in the Miley Cyrus consumer goods empire. Now kids of all ages can pole dance just like their hero Miley did on the Teen Choice Awards."

The pole will be marketed towards girls aged 10 to 16. Disney is already purchasing heavy commercial air time and will begin a blitz marketing campaign on its most popular shows like Hannah Montana, That's so Raven, Wizards of Waverly Place, Sonny With a Chance and Jonas.

The product will be sold at retailers such as Toys R' Us, Wal-Mart, K-Mart and Sears and cost about 75 dollars.

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